Discover new ways to improve your email promotions, including when to email, what to email, and testing email copy.  Then find out how to analyze your email response rates, including getting the bench marks for open rates and click through rates.  Learn how to improve your email promotion and responses with tracking and testing.  
Get a basic introduction to email promotions. If you are advanced, your instructor is an email expert and can answer your toughest questions as well.

***PREREQUISITE:  None.

Upon successful completion of the course, you will:

• Have an overall understanding of how email promotion works and how email promotions are delivered to people
• Possess guidelines on how to write compelling email copy
• Know how to avoid spamming people and how to target emails to those people most interested in your product or service
• Gain the technical knowledge to understand how commercial email vendors function and how to work with a commercial email vendor to optimize email promotions
• Know when to email, what to email, and how to analyze your email response rates, including open rates, click through rates, and conversion rates.

In order to receive your Certificate of Completion for this course, you must: 
1. Make at least one comment every week in the discussion.  The comment should show thought and be more substantive than just "Yes, I agree." There is no length required for comments. 
2. Take every Unit self-quiz and get at least 80% score. You may retake any self-quiz as often as you need to get to the 80% level.

For more information about this course, please CLICK HERE.

BUNDLED PROGRAM AVAILABLE 
This course is also a part of the Digital Marketing Certificate program and is eligible for a discount under this program.  Click the program name to learn more information.  To enroll, search for the name of the program in the search bar at the top of the screen.

To review all UVI CELL policies regarding refunds, Anti-Discrimination, attendance, CEUs, etc., please visit our Policies Page.

1. VA VOUCHERS: The course is free for eligible VI Veterans. CLICK HERE to request a VA Voucher or contact your local Veterans Affairs office for details.
2. REQUEST A QUOTE FOR A BUSINESS OR GOVERNMENT AGENCY:  To request a quote for this course, CLICK HERE and complete the form to submit your request.

Discover new ways to improve your email promotions, including when to email, what to email, and testing email copy.  Then find out how to analyze your email response rates, including getting the bench marks for open rates and click through rates.  Learn how to improve your email promotion and responses with tracking and testing.  
Get a basic introduction to email promotions. If you are advanced, your instructor is an email expert and can answer your toughest questions as well.

***PREREQUISITE:  None.

Upon successful completion of the course, you will:

• Have an overall understanding of how email promotion works and how email promotions are delivered to people
• Possess guidelines on how to write compelling email copy
• Know how to avoid spamming people and how to target emails to those people most interested in your product or service
• Gain the technical knowledge to understand how commercial email vendors function and how to work with a commercial email vendor to optimize email promotions
• Know when to email, what to email, and how to analyze your email response rates, including open rates, click through rates, and conversion rates.

In order to receive your Certificate of Completion for this course, you must: 
1. Make at least one comment every week in the discussion.  The comment should show thought and be more substantive than just "Yes, I agree." There is no length required for comments. 
2. Take every Unit self-quiz and get at least 80% score. You may retake any self-quiz as often as you need to get to the 80% level.

For more information about this course, please CLICK HERE.

BUNDLED PROGRAM AVAILABLE 
This course is also a part of the Digital Marketing Certificate program and is eligible for a discount under this program.  Click the program name to learn more information.  To enroll, search for the name of the program in the search bar at the top of the screen.

To review all UVI CELL policies regarding refunds, Anti-Discrimination, attendance, CEUs, etc., please visit our Policies Page.

1. VA VOUCHERS: The course is free for eligible VI Veterans. CLICK HERE to request a VA Voucher or contact your local Veterans Affairs office for details.
2. REQUEST A QUOTE FOR A BUSINESS OR GOVERNMENT AGENCY:  To request a quote for this course, CLICK HERE and complete the form to submit your request.